FRAME
PUblication
Work
Discover / Define
The target audience for this publication includes students, educators, and anyone interested in science, mathematics, and geometry. It is created for people who are curious and eager to learn more about these fields. The publication aims to inspire new ideas and deepen understanding. Whether readers want to improve their teaching, expand their knowledge, or explore new concepts, it serves as a valuable resource. It also builds a community where curiosity is encouraged, knowledge is shared, and readers are motivated to think beyond boundaries.
Identity / Deliver
This publication explores science and geometry for students and curious readers. The cover shows a red apple as a symbol of knowledge, with a hand reaching for it to represent learning and discovery. The design transforms from a flat 2D grid into a 3D world, showing the growth of human understanding, before returning to 2D to reflect the endless cycle of learning.
The content looks at how humans understand geometry differently from other species and questions what makes human intelligence unique. It also explores the limits of today’s AI and abstract thinking. Using pixelated brain icons and 3D visuals, the publication creates an engaging experience that encourages readers to explore new ideas and imagine the future of learning.
Is Geometry a Language Only Humans Know?
The lead article explores how humans understand geometry differently from other species. It examines research from neuroscientists such as Stanislas Dehaene, who suggest that the human brain may naturally recognize geometric concepts as part of human cognition.
It also discusses experiments with baboons, which showed that although they could recognize simple shapes, they struggled more with regular geometric forms than humans. This difference suggests that humans may have a unique connection to geometry through abstract thinking and symbolic reasoning, abilities that current artificial intelligence still struggles to fully replicate.
Understand the Design
The lead article, “Is Geometry a Language Only Humans Know,” is represented by a pixelated brain icon, symbolizing digital knowledge and human thinking. The front cover includes a cutout that reveals this brain, peaking through and aligning with the table of contents inside to create an engaging opening.
As readers move through the publication, small cutouts in the bottom corners guide them forward, leading to a final reveal of a 3D brain at the end of the article. This transition from 2D to 3D represents the growth and complexity of human thought.
The layout follows a timeline, showing key moments in human evolution and the development of geometric understanding. This design helps readers connect geometry, cognition, and the digital age, highlighting how human intelligence has evolved over time.
Design Process
Typography
Futura:
Futura is used throughout the publication to reflect the precision, structure, and forward-thinking nature of science and geometry. Its clean geometric forms connect directly to the publication’s exploration of shapes, patterns, and human understanding. The modern and minimal style of the typeface creates clarity and readability while reinforcing themes of innovation, logic, and discovery within the lead article, “Is Geometry a Language Only Humans Know.”
The typeface also creates a sense of balance between scientific accuracy and visual creativity, allowing complex ideas to feel more approachable to readers. Its strong geometric construction mirrors the mathematical concepts discussed in the publication, while the simplicity of the letterforms helps guide the reader through information in a clear and organized way. Futura’s timeless design supports the publication’s goal of presenting science and geometry as subjects that continue to evolve and inspire curiosity about the world and the universe.
Color Palette
