Ensemble
Arts philly
Work
Discover / Define
Ensemble Arts Philly defines itself as a multifaceted performing arts organization that unites the Kimmel Cultural Campus and The Philadelphia Orchestra under a single brand. This brand encompasses a diverse array of genres, including Broadway, comedy, theater, jazz, dance, and family presentations, across three iconic venues: the Kimmel Center for the Performing Arts, the Academy of Music, and the Miller Theater.
Adjective:
- Transformative
- Innovative
- Artistic
- Expressive
- Visionary
- Creative
- Welcoming
- Collaborative
- Inspiring
- Supportive
- Memorable
Mission & Commitment
"Guided by our vision and values, The Philadelphia Orchestra and Ensemble Arts is committed to creating an inclusive, diverse, equitable, and accessible culture."
Central to their mission is a commitment to Inclusion, Diversity, Equity, and Access Strategies (IDEAS). They strive to create an inclusive culture by integrating these principles into performances, campus activities, and organizational goals.
Ensemble Arts Philly also emphasizes deepening community engagement through expansive arts and education programming, fostering partnerships, and creating sustained relationships with diverse artists and audiences. Their vision is to harness the transformative power of the arts to unite and inspire the Philadelphia community and beyond.
Typeface Choice
Museo Sans:
Museo Sans works well for Ensemble Arts Philly because it is modern, warm, and flexible in many uses. Its modern design makes the brand feel accessible and inclusive, while its wide range of weights allows typography to express musical dynamics and movement. It balances classical vibes and contemporary energy, making it suitable across performances, print, digital, and motion.
Identity / Deliver
Themes of Connection:
The idea of people coming together during a difficult time and finding unity despite their differences can be a strong design idea. The visuals could use rainbow colors to show how people from many places were connected and came together as one community.
The energy of the performance could be mirrored in visuals by dynamic, flowing patterns. This could translate into a visual language where elements are in motion, evoking the urgency and the sudden nature of the event, but also the relief and camaraderie that followed.
Color Palette
Expressive Tone:
The tone of the performance shifts from hopeless to hopeful. A contrast in design elements could effectively capture this emotional journey by using darker tones for the background meaning the tension and uncertainty of the crisis, and a mix of brighter colors to form a rainbow gradient to show the transition to warmth, connection, and hope.
The color #F05024 represents energy, bright, and excitement, which strongly connects to the spirit of Broadway performances. Its bold orange tone captures the warmth of live theater, the intensity of the stage lights, and the emotional impact of storytelling.
The color #FED215 represents comedy by feeling bright, playful, and full of energy. The idea came from the smiling faces. Its warm yellow tone suggests joy and laughter, helping comedy performances feel welcoming and fun.
The color #1D9E49 represents community by symbolizing growth, harmony, and connection. Its rich green tone feels natural, suggesting togetherness, support, and a shared sense of belonging/bond with nature. In this design it means the bond with the people at Ensemble Arts Philly.
The color #2150A0 represents education by expressing trust, knowledge, and stability. Its deep blue tone suggests focus, intelligence, and reliability, which are important values in learning environments. The color also feels calm and professional, helping people associate education with confidence and long-term growth.
The color #864A9D represents dance by expressing elegance, emotion, and creative movement. Its rich purple tone suggests grace, rhythm, and artistic depth, reflecting the expressive and fluid nature of dance performances.
The color #DF3995 feels energetic and expressive, making it well suited for music. Its vibrant pink tone suggests emotion and passion, which reflects the power of live performance. This color can communicate excitement, warmth, and a space where people can express freely.
