Ensemble
Arts philly
Work
Discover / Define
Ensemble Arts Philly is a performing arts organization that brings together the Kimmel Cultural Campus and The Philadelphia Orchestra under one brand. It presents a wide range of programs like Broadway, comedy, theater, jazz, dance, and family shows across the Kimmel Center, the Academy of Music, and the Miller Theater.
They are committed to an inclusive, diverse, and accessible environment. Their IDEAS mission (Inclusion, Diversity, Equity, and Access) guides their performances, education programs, and daily work. Through arts education and partnerships, they build strong community connections and use the arts to inspire and bring people together in Philadelphia and beyond.
Typeface Choice
Museo Sans:
Museo Sans works well for Ensemble Arts Philly because it is modern, warm, and flexible in many uses. Its modern design makes the brand feel accessible and inclusive, while its wide range of weights allows typography to express musical dynamics and movement. It balances classical vibes and contemporary energy, making it suitable across performances, print, digital, and motion.
Identity / Deliver
Themes of Connection:
The idea of people coming together during a difficult time and finding unity despite their differences can be a strong design idea. The visuals could use rainbow colors to show how people from many places were connected and came together as one community. The energy of the performance could be mirrored in visuals by dynamic, flowing patterns. This could translate into a visual language where elements are in motion, evoking the urgency and the sudden nature of the event, but also the relief and camaraderie that followed.
Color Palette
Expressive Tone:
The performance moves from hopeless to hopeful. This shift can be shown through design by starting with dark tones to represent tension and uncertainty, then transitioning into a bright rainbow gradient to express warmth, connection, and hope. Each color reflects a different aspect of the experience:
#F05024 represents energy and excitement, capturing the warmth and intensity of Broadway performances.
#FED215 represents comedy, with a bright, playful tone that suggests joy and laughter.
#1D9E49 represents community, symbolizing growth, harmony, and a sense of connection.
#2150A0 represents education, expressing trust, knowledge, and stability.
#864A9D represents dance, conveying elegance, emotion, and movement.
#DF3995 represents music, with a vibrant, expressive tone that reflects passion and performance.
